Brilliant Local SEO Strategies to Dominate the Competition
It is essential to note that around 46{8547e11abb8607c8970183b59248411953552a85522221fc4ab5ead417b0355d} of all Google searches are being conducted by people who are seeking local information. You will have to target the local market first if you want to see your profits and brand recognition grow. By the end of this topic, you will discover more SEO strategies to dominate the competition.
One of the tips is to claim online business listings. You find that this is a sure way of getting local SEO right. Meaning that your pages should be on Yelp, Google My Business, Angie’s List, other local review sites and digital directories. You find that with this your local consumers will have easy access to important information about your business. Your listing should include things like opening hours, your location, your contact information, accepted payments, online reviews, photos of your products and business among others.
Apart from that, consider hyperlocal, not local. Like you find that today targeting your city or state in your location-based keyword phrases is not enough. The best way to do it is by including the name of your neighborhood, other nearby businesses, the name of the street, nearby landmarks as well as the county.
Apart from that, you should enable geolocation services on social media. This way you will be in a position to dominate local SEO and increase your customer loyalty. This way you will be able to appear on the feeds of other local customers allowing them to check-in your business. This will also allow you to get more followers as well as more people on the door.
Besides, you should ask for reviews from local consumers. It is true that 100{8547e11abb8607c8970183b59248411953552a85522221fc4ab5ead417b0355d} of consumers read online reviews about a business before they make an appointment. One thing with no reviews is that it will make the consumers think that you are unsuccessful or you don’t care about reputation. Besides, you should also check your reviews daily and respond to them.
In addition, link to other local businesses in your web content. Ensure that your link building strategy includes links to authoritative industry journals and scientific studies. Besides, you should also link to blog content of these businesses to boost SEO rankings and improve your relationships with other local businesses. One good thing with this is that the consumers will know that you are tapped into the needs of your local market. Apart from that, they will know that you have a good relationship with other popular long-standing businesses in the community which will build your name.